Highlights:
Local Cambridge Staple BerryLine Gets Its Moment
In April 2026, I produced a short video package on BerryLine, a frozen yogurt shop in Harvard Square that went viral on social media in mid-2025. I interviewed a former manager, a local business association executive director, and a Cambridge-born customer, capturing the story from multiple community perspectives. I edited the piece on a tight turnaround using Adobe Premiere Pro, balancing the shop’s origin story with its sudden surge in online attention. The final piece captures what viral fame means for a deeply rooted local business.
South Shore Home Birth Promotional Video
In May 2025, I was commissioned to make a promotional video to go on the website of Nicole Pegher, a certified professional midwife. I interviewed her and one of her past clients on camera, for content and voiceovers. Additionally, I attended two of Pegher’s clients’ prenatal checkups to film b-roll of her interactions and office. I used Adobe Premier Pro to edit the film and regularly consulted with her on creative vision and selling points. The final version strikes a balance between promotional content and documentary storytelling.
Verticals
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Archive
South Shore Home Birth Promotional Video
April 11, 2025
Vintage Pop-Up Convention Attracts Thousands
February 19, 2025